lorena pereda

👤 mexican travel trade expert | in-market representative

lorena is a tourism professional with over 15 years of experience in commercial strategy, marketing, and public relations. she specializes in b2b and b2c business development with a strong focus on results, brand positioning, and strategic partnerships.

she has successfully led teams and projects for destinations, OTAs, agencies, and attractions — driving market expansion resulting in revenue growth. passionate about transformation and impactful leadership, lorena thrives on tackling challenges that create meaningful change.

lorena pereda

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